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An introduction to anti-pollution skin care

16/03/2020 by Hannah

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All skin types can be vulnerable to pollution damage. Here we explain why it is important to shield your skin from city pollution and reveal how to build the best natural anti-pollution skin care regime for your skin.

WHY IS IT IMPORTANT TO PROTECT SKIN FROM CITY POLLUTION?

Environmental pollution is generally unavoidable and can have a harmful effect on skin. City air pollution is thought to exacerbate premature ageing and may also contribute to pigmentation disorders.

It is important to protect the skin from city pollution because pollution particles are able to permeate the thick layer of living tissue below the epidermis. Once deep within the skin, pollution particles can lower the skin’s supply of free radical-fighting antioxidants, putting the cells at risk of damagei.

WHERE IN THE UK ARE YOU EXPOSED TO THE MOST POLLUTION?

All skin types are vulnerable to pollution and but those living in highly polluted urban areas are perhaps most at risk of pollution skin damage.

The World Health Organization sets recommended air pollution limits and in 2018 it was reported that more than 40 of UK’s cities had high levels of pollutionii.

As such, it comes as no surprise that many living in the capital are already incorporating anti-pollution products into their skin care regimes. Some retailers in London have even seen their sales of anti-pollution skin products increase by as much as 73%iii!

Cities outside of London that are also known to have a high pollution level include Manchester, Leeds, Liverpool, Swansea, Plymouth and Yorkiv.

HOW TO BUILD AN ANTI-POLLUTION SKIN CARE REGIME

In early 2020, Harper’s Bazaar predicted that anti-pollution skin care would become ‘as common place as sun protectionv’. To help you build an effective urban-living skin care regime, many Green People products are made with natural ingredients known to purify the skin and neutralise free radical damage.

5 PRODUCTS EVERYONE NEEDS IN THEIR ANTI-POLLUTION SKIN CARE REGIME

1. ANTI-POLLUTION CLEANSER

Pollution particles can squeeze through pores so it is important that you have an effective cleanser in your anti-pollution beauty routine, and that you use this twice a day.

For a refreshing but effective cleanse we recommend using our Foaming Face Wash. This gently cleanses deep inside each pore and helps to dislodge dirt and grime from the skin’s surface.

2. ANTI-POLLUTION SERUM

Serums sink deeper into the skin than moisturisers and this makes them ideal for counterbalancing the inflammatory effect that free radical pollutants can have on deep skin tissue.

An effective anti-pollution skin care regime should always include a serum that is rich in antioxidants. Found in plant-based ingredients like Seaweed, and in our Hydrating Firming Serum, antioxidants have proven ability to neutralise free radicals and help to prevent fine lines and other signs of skin ageing.

3. ANTI-POLLUTION MOISTURISER

A moisturiser should always be applied after your serum and is an important part of keeping your skin hydrated and healthy. Applying an antioxidant moisturiser regularly will help to keep the skin barrier strong so that it can best defend deep skin tissue from pollutants.

For a moisturiser that offers daily defence against UV light and city pollutants consider our antioxidant-rich Day Solution Cream SPF15 or our anti-pollution foundation cream Age Defy+ Tinted DD Moisturiser SPF15.

4. ANTI-POLLUTION DETOX MASK

In addition to thoroughly cleaning your face, applying a detox face mask like our Coconut Charcoal Purifying Face Mask is a great way to ensure that you are drawing deep-ingrained pollutants away from the skin.

Once left on clean skin for 15-20 minutes, the activated Charcoal will naturally draw impurities out and leave pores feeling fresh and clean.

5. ANTI-POLLUTION BEAUTY SUPPLEMENT

For further protection against pollutants consider supporting your anti-pollution skin care routine with a supplement that offers antioxidant benefits. When taken once a day, our Age Defy+ Green Beauty with Astaxanthin capsules deliver a synergistic blend of exceptionally strong antioxidants which protect against the ageing effects of pollution and UV light.

  • Foaming Face Wash 100ml

    Foaming Face Wash 100ml

    An alcohol-free, anti-blemish face wash for a refreshingly clear complexion

    £14.00


Are you worried about the damaging effect living in a city could be having on your skin? Our UK customer care team are available to help you build your anti-pollution skin care regime and can be contacted Monday-Friday on 01403 740350.


[i] https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6766865/

[ii] https://www.bbc.co.uk/news/health-43964341

[iii] https://www.theguardian.com/fashion/2019/mar/24/anti-pollution-skincare-beauty-products-sales-rise

[iv] https://www.itv.com/news/2018-05-02/how-polluted-is-your-city-uks-worst-areas-revealed/

[v] https://www.harpersbazaar.com/uk/beauty/beauty-shows-trends/a30279675/2020-beauty-trends/

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