We believe that it is very important for companies claiming to produce organic cosmetics to have some form of independent certification to back up these claims. Independent certification guarantees to consumers that products are genuinely made with high levels of organic ingredients, and are free from a wide range of synthetic ingredients that are prohibited from use in certified organic cosmetics.
In 1999 Charlotte was invited to be on a Soil Association committee to design the first standards for organic beauty. Charlotte, and later Green People’s Cosmetic Scientist Ian Taylor, played a huge role in setting natural and organic cosmetic regulations.
Green People were one of the very first companies to have cosmetic products certified organic by the Soil Association just after their Cosmetic Standard was launched in 2002, followed by Organic Food Federation in 2003. Finally, we achieved certification with EcoCert in 2009 making us the only cosmetics company to be independently certified by three different certification bodies.
All three of these certification bodies have very strict rules on the nature and type of ingredients that can be used. Full formulation details have to be submitted for approval, and annual inspections are carried out to check on manufacturing and packaging operations. Full traceability of every organic ingredient is an integral part of the certification process, which make it possible to track raw materials right back to the farmer and patch of land where the crop was grown from which that ingredient came.
At the time of writing Green People have 140 products of which almost 90% are certified by one or more of the certification bodies mentioned above.
Green People has also been certified as a cruelty-free brand by PETA. We are proud to be part of their Beauty Without Bunnies programme, certifying that we never test any product or ingredient on animals.
We have always been firm in our commitment never to use ingredients made by manufacturers who commission animal testing and do not export to China, which requires imported cosmetics to be tested on animals by law.